Advantages of Having a Responsive Web Design
Before getting on with the topic, Read our previous post on What is Responsive Web Design to understand its way of working, so that you can comprehend its advantages completely.
Foremost, Why to go for Responsive Web Design?
As you all are aware of the fact, that Smartphones are the now major revenue-fetching resource for almost all the Business people. Hence, it has now become inevitable for them, to own a Mobile Application or a Web Application or both, depending on their needs and resources.
So instead of owning both, why shouldn’t we go for the option, which can cater to the varied device users, through a single website design?
Yes, we are precisely talking about the Responsive Web Design. Due to its Nature, the design essentially eliminates the necessity of owning a Mobile Application of any kind. In other words, your single web design will cover up, for the need to create Native and Hybrid applications as well as to drive your business.
So now lets go through the advantages of having a Responsive Design.
1. To get Traffic Across Devices
Since your website is now responsive across all kinds of viewports, you will be attracting a lot of customers. User/Customer doesn’t need a desktop every time to browse through your website. The traffic can come from Desktop, Tablet, Mobile or any other Handheld devices.
2. To give Flawless User Experience
As Responsive web Design is impartial in delivering the content, proportionately to the device size and resolution, it improves the User Experience exceedingly. Thanks to the Media Queries, which makes this Design possible through its conditional statements. Besides, they mainly use the four parameters min-width, max-width, min-height, max-height to deliver a flawless user experience. Here, how it works is, for example, if min-width is declared as 960 px, a specific css style will be implemented, if a browser window has higher width than the assigned one.
So overall, the media queries automatically reads your users’ screen size and deliver the content readily. On that account they can view your content, without any pause or glitch in between.
3. Simple Alternative over Mobile App
Rather than concentrating on building a Separate Mobile and Website version for your product or service, you can choose Responsive Design. Because they allow you to target the various viewports at a time. Maybe, the initial cost for the development of Responsive Design seem higher, but you are tremendously cutting down the cost to maintain your Mobile and Website Versions. Also you can use the programming language of Responsive Design to build Hybrid Apps later.
4. To get Lighter Web Pages
As Internet People are now prone to many options, they will quickly make their move, if your website takes much of their time. So to avoid this risk and lessen your bouncer rates, you need to have a web application that is quick enough to arrest their attention.
Here, Responsive Design helps you to build lighter web pages which can easily load, even in poor connectivity. That is, you are making your website responsive, as quick as you can. Also embedding caching technique helps to store your users’ necessary information. So when they access your websites later, their information is fetched according to their input and the page is loaded in a swift.
5. To have a Great SEO
Owning a Web Application , gives you the responsibility to improve your performance overall and maintain the quality of your service. So the first step is to maintain a Great SEO to be at the top of the Leader board. As there are SEO specialists who can very well guide you by analyzing your website, you can always know where you stand among your competitors.
It feels great to be in the trend, even if it comes with an affordable cost. So if to choose between Mobile Apps or Web Apps, the Web Applications have an upper hand. Because they have quite major advantages as mentioned above. Also mostly, they are not likely to occupy much space of your users’ device, but just overwhelming them, as well as you, with greater advantages.